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MLB To Name Reliever Award After Rivera Hoffman - RealGM Wiretap
Major League Baseball will now award the Mariano Rivera American League Reliever of the Year Award and the Trevor Hoffman National League Reliever of the Year Award each season.


Both closers spent their entire careers in just one league.


Rivera pitched 19 seasons with the New York Yankees Frank Lampard New York City Jersey , and Hoffman saved games for the San Diego Padres and Milwaukee Brewers over an 18-year career.


"Both Mariano and Trevor represented our sport magnificently on and off the mound and earned the universal respect of our fans in their legendary careers," MLB commissioner Bud Selig said.


"I believe it is appropriate to redefine an existing award in honor of their contributions to baseball, and I am delighted that many of the most decorated relievers in history will select the winners."

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Brand Positioning


Brand positioning is the relationship between brand establishment and development of major strategic decision, but also the implementation of the specific premise of the brand marketing strategy.Marketing guru Philip Kotler in his "Ten Commandments of Marketing", a book, take the clothing chain's example to illustrate the market is not concerned about the marketing of the largest ring. He writes, "We want to ask a question: 'Are you ready to products whom?' Please do not answer .