Recently Adidas Superstar Fiori Saldi , event IT and event wifi providers have seen a sudden rise in demand for their services at exhibitions. In the past, event wifi was unheard of except if an item as well as campaign with distinct internet requirements was being demonstrated. Nevertheless today, event wifi is a vital component for occasions including conferences, sport events, festivals, road shows and experiential marketing events.
Why is event wifi needed?
Many venue providers have found the growth in demand for event wifi a difficult task to overcome. Venue providers often think they’ve got sufficient broadband to supply a function – however normally, this is not the case.
Most of these venues don’t have sufficient bandwidth and thus require event wifi so as to cope with the heavy use of data (e.g. various website demonstrations at IT functions, increased usage of smartphones and portable internet devices). Likewise, events planners too have been caught off guard, but through no fault of their own. Event wifi is usually an after-thought and something that we do take for granted.
When can event wifi be employed?
– Festivals – event wifi at festivals provides site wide wireless networks to enable mechanisms such as ticket devices. – Indoor and outdoor networks – event wifi can be used at a giant marquee or across a number of rooms at a meeting. – Temporary Cloud – event wifi used for data capture or as a thank you to your patrons. – Server accessibility – utilize terminals to gain access to your main server with event wifi. – Press rooms – support the bandwidth hungry journalists going to your occasion with either a hardwired or wi-fi network. – Production offices: internet in a porta cabin or a fully networked extension of your office with VOIP and server access with event wifi.
Moreover, with this growth of event wifi has come a whole new raft of innovative marketing and data acquisition ideas. A few of these include:
1. Blog spots – event wifi providers have had request for blog spots so delegates can report on the event as it is happening. These devices are triggered by RFID devices worn by each one of the participants which means no log in is necessary.
2. Data exchange – no cost access to the internet at functions (like festivals) is normally provided via temporary clouds or wifi hotspots. Organizations employ event wifi to provide individuals with cost-free access to the internet to acquire some of their basic data.
3. Website promotion – event wifi allows companies to publicly demonstrate their websites at various events.
4. Promotional stands – event wifi gives the marketer a larger variety of marketing resources to utilize. If wifi is being utilized at their promotional stand, it can keep prospective customers looking for a longer period, and give that particular promoter an advantage over its other competitors.
What are the various event wifi choices?
There is a wide range of event wifi options available:
– Quick and effective 3G bonded routers up to 7mbs. – Satellite up to 10Mbs (per sat). – Point to Point where onsite broadband is not possible. This also gives exceptional bandwidth with virtually no contention ratio. – Temporary ADSLADSL2+Broadband. Up to 20Mbs 2:1 contention ratio. This is cost-effective and generally possible anywhere with an address. – Temporary wi-fi, clouds and site wide transmission with a selection of data capture and monetisation solutions.
With the ongoing progression of technology, it is almost certain that the demand for IT at an event, in particular event wifi, will continue to increase. With the increase of smartphones, portable computers, server based ticketing systems (as well as the move towards a cashless society) event organizers along with venue providers must make event wifi more of a priority than it is at present. Event wifi is not only a basic requirement to cope with the numerous modern day internet- using devices, but it is also a powerful marketing tool, used for processes such as data acquisition or finding new ways to interact with potential customers.
The writer works closely with Noba, an expert IT company based in the UK. Noba offers high quality event wifi and technical infrastructure to events and exhibitions throughout Europe and across the globe.
Do you dream of a wonderland dressing-up? Follow this game in fun games for girls ,you can help Protagonist—Lisa design a beautiful set and can also makeup for her .
Today is Lisa’s birthday ,so there is a banner with ‘happy birthday’ in front of her wardrobe . Yes ,you can guess it, Open your wardrobe , get dressed and you will have a surprise .
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Do you find all the Pedestrians Cast the eyes of appreciation.
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